A Contested Framework: The term 新冷战 is central to understanding China's view of its current global role. While widely used in Chinese media and public discourse, the Chinese government officially rejects this label. Officials often criticize the U.S. for having a “Cold War mentality” (冷战思维, lěngzhàn sīwéi), arguing that America is trying to contain China's peaceful rise by forcing a new ideological conflict. This official rejection is a key part of China's diplomatic messaging.
Comparison to “Great Power Competition”: In the West, especially the U.S., “Great Power Competition” is often used as a more neutral, strategic term. In China, 新冷战 carries a more negative connotation, implying a zero-sum game forced upon China by external forces. The Chinese-preferred term, 大国博弈 (dàguó bóyì), which translates to “great power game” or “great power chess,” suggests a more complex, multi-polar interaction rather than a simple two-sided conflict.
Nationalism and Public Opinion: On Chinese social media, the concept of a 新冷战 often fuels nationalist sentiment. It frames international disputes, such as those over Huawei, TikTok, or Taiwan, as battles in a larger struggle for national sovereignty and dignity against Western hegemony. For many citizens, it's a lens through which they interpret global news.